Website Design,Development and Maintenance

A website is part of an organization's first face to the public.It is an introduction to the organization.So,the goal should always be to provide information that clients are looking for when they visit the website.To achieve this goal, we have what we call website commandments.

Our Ten Commandments for a great website are: A website,

1. Should be designed to serve a purpose, usually solve a problem.

2. Should be secure.

3. Should be easy to use and navigate.

4. Should have relevant, frequent and quality content.

5. Should be modern and use current technologies.

6. Should be optimized for different devices without compromising the quality.

7. Should be responsive.

8. Should have great performance and speed.

9. Should be reliable.

10. Should be scalable and grow with the business.

Being a law abiding citizen of this ten commandments  will help  your organization's website have a lasting impression on its visitors.However, a website alone does not contribute to great online presence. A business with an effective online presence has a clear vision. This includes having the knowledge of what your target market is. Have a clear definition of your target customers/clients so you know how to approach and appeal to them. Along with a clear market definition you need keywords that relate to that market. It is for this reason above that we ensure our websites are integrated with several other components to increase online presence and analyse it. These are:

• Facebook and Instagram Integration (Using Facebook Pixel)
• Listing on Google My Business
• Listing on Waze
• Integration With Google Analytics
• Basic / Onsite SEO (Keyword research for Initial Website Setup)
• Listing on top 10 Business Directories 
• Email Marketing (Emails sent out will vary based on budget)

It also goes without saying that a website serves as a receptionist for communication,so we make sure it has features that enable seamless communication with current and potential customers; they are:

• Contact form / Live Chat Messaging
• WhatsApp Button

We strongly believe implementing features mentioned above will help lay a solid foundation for any business looking to establish its online presence.